Friday, 15 January 2010

What is genre?
Genre is a way to categorize the types of films

Why is it useful for you as producers of a film to have genres?

- Starting point on conventions - iconography, symbols associated with a genre.
Visual, aural - Narrative, Themes, Characters.

- By having a genre this makes it easier to advertise to the audience - they can know what to expect.

- Based on previous ratings they can make judgements about who their audience is.
Trailers - posters include; Iconography (visual)
Title to narrative & characters giving clues.

Benefits to audience:

Influences your decision to see a film - audience expectations - familiar, recognizable.

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